Published on Friday, May 16th, 2008 by Jeff Parks under
Books,
Usability.

All those who attened Adaptive Path’s conference Managing Experience Through Creative Leadership received a copy of their first publication, “Subject to Change”.
This is a must-have publication for every professional in the field of UX, IA, and IxDA. Finally a book that talks in plain language, sharing experiences from working with other companies focusing on the human side of developing great products and services.
“The first step to understanding people is to view them realistically. Accepting our inherent messiness means addressing three elements that the “sheep,” “homo economicus,” and “tasks and goals” models lack: emtion, culture, and context.”
Another aspect of the book that I really enjoyed, having adopted such practices with other teams myself, is the “Idea Lab” where everyone at Adaptive Path leaves their titles at the door and brain storms around design issues.
As the “pod-father” Adam Curry notes, we live in an age where “there are no secrets, only information you don’t yet have”; ideas and insight can come from anyone, anywhere, at any time.
In a recent exercise with Environment Canada, I brought together senior staff, executive assistants, programmers, junior staff, and facilitators to talk about all programs they should or could be offering…

…and taking the best solutions that came from these discussions, created a plan to deliver services to staff from coast to coast.

I can recall, back in the day, I talked with the head custodian at my high school Ken Coleman about how to improve the experience of coming to school.
We talked at length about the kind of experience we would need to create for students to take pride in their school. The result? We painted the cafeteria school colors, had the art class paint beautiful murals, replaced the lockers, and made other small changes to the environment to improve the experience of coming to school every day.
(I tried to get them to drop math class, but that wasn’t within our power to change!)
“The key message here is not to approach a design problem assuming you’ll create a product, a service, and a system. Begin with the experience you want to design for; and then – and only then – identify the components that will deliver it.”
The book also contains a section on The Long Wow! which was presented by co-author Brandon Schauer at the IA Summit.
Kudos to O’Reilly for publishing more books that are less technical and more human.